USP Electronic Research Repository

Items where Author is "Awan, Usama"

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Journal Article

Rana, Jyoti and Gaur, Loveleen and Singh, Gurmeet and Awan, Usama and Rasheed, Muhammad Imran (2021) Reinforcing customer journey through artificial intelligence: a review and research agenda. International Journal of Emerging Markets, TBC . pp. 1-21. ISSN 1746-8809

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