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Items where Author is "Singh, Gurinder" |
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Group by: Item Type | No Grouping Jump to: Journal Article Number of items: 1. Journal ArticleSahu, Garima and Singh, Gurinder and Singh, Gurmeet and Gaur, Loveleen (2024) Exploring new dimensions in OTT consumption: an empirical study on perceived risks, descriptive norms and goal - directed behaviour. Asia Pacific Journal of Marketing and Logistics, NA . NA. ISSN 1355-5855 |