Oh, Munhyang (Moon) and Kim, Seongseop (Sam) and Choi, Youngjoon and Pratt, Stephen (2019) Examination of benefits sought by hiking tourists: a comparison of impact - range performance analysis and impact asymmetry analysis. Asia Pacific Journal of Tourism Research, 24 (8). pp. 850-864. ISSN 1094-1665
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Abstract
This study assesses the benefits of hiking for visitors to the Jeju Olle Trail on Jeju Island in Korea, which has been designated as a World Heritage Site. Data were collected from a total of 318 tourists visiting the Jeju Olle Trail. The study focused on comparing the benefits sought by first-time visitors and those of repeat visitors. Analytical results found that first-time visitors and repeat visitors sought different benefits from their hiking experiences. First-time visitors sought to observe nature and interact with people. For first-time visitors, benefits that delighted them were buying unique souvenirs and enjoying educational experiences, whereas repeat visitors demonstrated a good assessment on interactions with new people and buying unique souvenirs.
| Item Type: | Journal Article |
|---|---|
| Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HF Commerce |
| Divisions: | Faculty of Business and Economics (FBE) > School of Tourism and Hospitality Management |
| Depositing User: | Stephen Pratt |
| Date Deposited: | 31 Mar 2020 03:17 |
| Last Modified: | 31 Mar 2020 03:17 |
| URI: | https://repository.usp.ac.fj/id/eprint/12050 |
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