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Ethical - decision making of ‘Flights to Nowhere’ passengers in the COVID-19 and climate change era

Pratt, Stephen and Tolkach, Denis (2023) Ethical - decision making of ‘Flights to Nowhere’ passengers in the COVID-19 and climate change era. Current Issues in Tourism, 26 (5). pp. 735-751. ISSN 1368-3500

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Abstract

With international travel halting as a result of the outbreak of COVID-19, several airlines sought to offer Flights to Nowhere as a way to generate revenue and keep their aircrafts flight-ready. Flights to Nowhere are sightseeing flights that start and finish at the same airport without landing elsewhere. These flights have been heavily criticized for creating unnecessary greenhouse gas emissions. This research explores the ethical decision-making process and the subsequent rationalization of taking Flights to Nowhere. Using cognitive dissonance theory and neutralization techniques, we analyse in-depth interviews with passengers that have recently taken a Flight to Nowhere. Passengers did not immediately make the connection between Flights to Nowhere and climate change but on reflection, they justified these flights using a range of neutralization techniques including an appeal to higher loyalties, denial of injury, and justification by comparison.

Item Type: Journal Article
Subjects: H Social Sciences > HD Industries. Land use. Labor
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: School of Business and Management (SBM)
Depositing User: Ms Shalni Sanjana
Date Deposited: 27 Feb 2023 00:22
Last Modified: 27 Feb 2023 00:22
URI: https://repository.usp.ac.fj/id/eprint/13922

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