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Resident rebellion: The interplay of fear, responsibility, animosity, and norms in shaping residents’ opposition towards tourism

Stylidis, Dimitrios and Woosnam, Kyle M. and Sharma, Shavneet and Singh, Gurmeet (2024) Resident rebellion: The interplay of fear, responsibility, animosity, and norms in shaping residents’ opposition towards tourism. Journal of Hospitality and Tourism Management, 58 . pp. 445-455. ISSN 1447-6770

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Abstract

Although animosity has been well examined as a precursor of peoples’ intention to visit a destination, its role in
predicting locals’ intentions to oppose tourism is under-researched. Emphasis has also been placed on stable
rather than situational animosity, with the latter resulting from temporary reasons such as the pandemic. This
research used protection motivation theory to explain how residents’ fear of contracting COVID-19 and ascribing
responsibility to tourists for spreading the virus determined their feelings of animosity towards visitors and their behavioral intentions to oppose tourism. Results based on 413 surveys with Fiji residents revealed that fear of
COVID-19 positively affects ascribed responsibility, which impacts residents’ animosity; the latter determining
behavioral intent to oppose tourism. The magnitude of nearly all relationships was moderated by residents’ sense
of personal obligation to protect their community. Implications to tourism theory and practice are provided.

Item Type: Journal Article
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
Divisions: School of Business and Management (SBM)
Depositing User: Gurmeet Singh
Date Deposited: 13 Mar 2024 02:43
Last Modified: 13 Mar 2024 02:43
URI: https://repository.usp.ac.fj/id/eprint/14501

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